The entrepreneur's toolkit
All of us have dreams, goals, and perhaps a project or two on the back burner. The Entrepreneur's Toolkit is your chance to make these aspirations a reality. Professor Goldsby provides a detailed roadmap for starting, nurturing, expanding, and eventually selling a business; and he shows how the same valuable skills translate to other spheres of life.
Available Copies by Location
| Location | |
|---|---|
| Stamford | Available |
Browse Related Items
- ISBN: 9781629970936
-
Physical Description
videodisc
4 videodiscs (approximately 12 hr.) : sound, color ; 4 3/4 in. - Publisher Chantilly, Virginia : The Teaching Company, 2014.
- Copyright ©2014
Content descriptions
| General Note: | 24 Lectures / 30 minutes per lecture. Course no. 5992. GMD: videodisc. |
| Formatted Contents Note: | Disc 1: How to come up with a great business idea -- Understanding your market -- Prototypes: making your idea a reality -- Defining your business model -- Picking your business structure -- Starting your business plan -- disc 2: Market analysis and marketing strategy -- Business logistics and operations -- Organizational structure and management teams -- Income statements and balance sheets -- Cash flow statements and performance measures -- Conducting risk analysis -- disc 3. Finishing your business plan -- How to finance your business -- From your home office to social media -- Starting a family business -- Buying a franchise or other business -- Understanding intellectual property -- disc 4: Managing human resource -- The customer's experience and your brand -- Entrepreneurial perspectives -- Entrepreneurial exhaustion -- Entrepreneurial leadership -- The successful entrepreneur. |
| Creation/Production Credits Note: | Producer/editor, Johnny Rodriguez ; studio and technical director, Jim M. Allen. |
| Participant or Performer Note: | Professor Michael G. Goldsby, Ball State University. |
| System Details Note: | DVD ; aspect ratio 16:9. |