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Book cover

Music 4.1 : a survival guide for making music in the Internet age

Owsinski, Bobby (Author).
Book  - 2016
780.68 Ows
1 copy / 0 on hold
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Location
Victoria Available

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Subject
Music trade > Technological innovations.
Music and the Internet.
Internet marketing.
  • ISBN: 9781495045219
  • Physical Description print
    xviii, 254 pages : illustrations ; 28 cm.
  • Publisher [Place of publication not identified] : [publisher not identified], 2016.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.
Formatted Contents Note: The life stages of the music industry -- How the music world has changed -- The new music industry -- The new masters of the domain -- The new marketing : part 1 -- The new marketing : part 2 -- Marketing with social media -- Social media management -- Making money in today's music world -- The new distribution -- The new publishing paradigm -- When music is your product -- Monetizing video views -- The music 4.1 rules for survival -- Living in music 4.1.

Series