Jeff Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with two percent of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Based on behind-the-scenes reporting from 150 sources inside and outside of Amazon, this book examines the underlying principles Bezos uses to achieve his dominance and shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere.